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Former Tesla product manager wants to make luxury goods impossible to fake, starting with a chip | TechCrunch

  • Ivan Mehta--TechCrunch
  • published date: 2026-02-10 16:56:08 UTC

The fake goods crisis cuts two ways. Luxury brands lose more than $30 billion a year to counterfeits, while buyers in the booming $210 billion second-hand

The fake goods crisis cuts two ways. Luxury brands lose more than $30 billion a year to counterfeits, while buyers in the booming $210 billion second-hand market have no reliable way to verify that w… [+4606 chars]