How AI Is Reshaping The Consumer–Brand Relationship
Consumers are using AI as a brand hack. Which says as much about consumers as AI. None of which is good for brands absent significant innovation. In the past, there has been an inherent — and exhaustively studied — asymmetry of information, access, and accoun…
Consumers are using AI as a brand hack. Which says as much about consumers as AI. None of which is good for brands absent significant innovation. In the past, there has been an inherent — and exhaus… [+7926 chars]