Amid record-breaking Thanksgiving weekend e-commerce growth, there was an uninvited guest – bot traffic
A record 196.7 million Americans shopped online and offline from Thanksgiving Day through Cyber Monday — a lift of 17 million from 2021 — per NRF.
With holiday shopping officially underway, Thanksgiving weekend shopping saw record revenue despite the economic uncertainty. However, the growth of e-commerce is also attracting unwanted bot traffic… [+4762 chars]
