News

First AI World Cup in history: What technology innovations are used during sports' biggest stage?

  • BY DR. ITAY GAL--The Jerusalem Post
  • published date: 2026-06-13 19:38:20 UTC

Almost every action on the pitch will generate digital data, from player positions, ball movement, contact points, refereeing decisions, crowd movement, and even broadcast output for viewers.

The 2026 World Cup in the US, Mexico, and Canada will be the main sporting event of the year, but it will also be the first one to work like a live giant laboratory for sports technology. Almost eve… [+10579 chars]